Instead of doing a lot of flying, many are opting to drive to a destination. This way they save more money. They are also deciding on less expensive hotels and accommodations.

Instead of traveling for a week to 10 days, vacationers are taking plenty of day trips to the shore, museums, family attractions, historical sites or other areas that have interested them in the past, but not enough to actually go.

Travelers are looking for 2 things this summer. A vacation where they will not spend more than necessary and deep discounts that most of the travel industry is offering, successfully, to lure in vacationers.

Hard core leisure travelers will still take the same number of trips this year but they will stay fewer nights. What hotels are also seeing is that they wait until the last minute to book their vacation plans and leave. Even though the economy is really doing poorly, vacationers infuse the travel industry with their desires.

People are much more conscious than they were in the past and while many people see vacations as a luxury, health studies have shown that they are an absolute necessity.

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And there’s even more good news ahead. Fifteen percent (15%) of US Citizens plan to even travel more than they have in the past. This is because there are so many special offers being made on travel and vacation accommodations. In addition, the gas prices are lower than they were last summer. We can hardly forget last summer. As it finally became apparent to most of us that, yeah we’re in a big economic mess, gas prices hit us between the eyes at $4 or more per gallon. That’s when most Americans that normally took scheduled Summer Vacations put on the breaks or simply vacationed closer to their own homes.

In the national survey only 35% of those who answered the pole said there would be reconsidering plans for vacation this year.

Said Mr. Jeffrey Hallo or the Clemson University Parks, Recreation, and Tourism Management Department, “People told us that they would sacrifice other luxuries rather than give up their travel plans.”

With unemployment at an all time high and baby boomers being the highest age group to start home businesses, the travel industry is ripe and ready. If you’re considering a home business, travel is one you can do without any sales experience or intimidation that you may not know much about the industry. I’ve helped many mothers (dads too!) who have left the work force, either by choice or by pink slip, get financial recovery in the travel industry. It’s fun and rewarding and as you read above, the industry is not seeing the downturns most other industries are.

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